With the Xbox 360's price having remained almost stationary for the past 2-3 years, some have been wondering if the console could use a price cut in order to boost sales, and see off competition in the all-important fourth quarter of 2011.
Someone who's not too concerned with the need for a price drop is industry analyst Michael Pachter, who estimates that the Xbox 360 is still outselling the two other consoles -- in the case of the Wii, by a ratio of almost 2:1.
CNET reports that Pachter's figures put the 360 at a fitting 360,000 units sold last month, versus 260,000 PS3s and just 190,000 Wiis. On the portable side, Pachter said he believes Nintendo sold 225,000 3DS units and 185,000 DS units in September.
If Pachter is right and Microsoft did sell the most hardware units in September, it would mark yet another successful month for the console maker. Last month, Microsoft reported that with its sales victory in August, it had sold more console units in the U.S. than any other company for 14 of the past 15 months. With the highly-competitive pre-holiday stretch beginning, Microsoft, and the 360, seem to be in a stronger position than ever.